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GENERAL ENGINEERING (E60)  (Dept. Info)Engineering and Applied Science  (Policies)

E60 Engr 324From Concept to Market: The Business of Engineering3.0 Units
Description:This course will introduce students to the fascinating and complex process of bringing new technologies from the concept stage to the market place. The course draws on experiences of successful entrepreneurs and industry professionals to address some of the most important elements of the technology life cycle. Topics include the theory, practice, challenges and opportunities of business strategy development, FDA regulations, product development, finances, sales and marketing, patents and intellectual property protection, team and corporate culture and professional ethics. The course exposes students to the real-world experiences of guest speakers with diverse backgrounds including practicing engineers, entrepreneurs, attorneys, investors, industrial psychologists, team development professionals, career development coaches and other relevant professionals. The course provides fun, thought-provoking and interactive learning throughout the semester, culminating in presentations by student groups at the end of the semester in lieu of a final exam. Student teams each conceive a hypothetical product and develop and present a complete business plan addressing issues covered throughout the course. Students bring remarkable creativity and imagination to the final project, bringing the course to a rousing conclusion. Business, arts and sciences and other non-engineering students are encouraged to join the course and take advantage of the value it offers. Prerequisites: Junior or Senior standing, or permission of the instructor.
Attributes:
Instruction Type:Classroom instruction Grade Options:CP Fees:
Course Type:HomeSame As:N/AFrequency:None / History
Label

Home/Ident

A course may be either a “Home” course or an “Ident” course.

A “Home” course is a course that is created, maintained and “owned” by one academic department (aka the “Home” department). The “Home” department is primarily responsible for the decision making and logistical support for the course and instructor.

An “Ident” course is the exact same course as the “Home” (i.e. same instructor, same class time, etc), but is simply being offered to students through another department for purposes of registering under a different department and course number.

Students should, whenever possible, register for their courses under the department number toward which they intend to count the course. For example, an AFAS major should register for the course "Africa: Peoples and Cultures" under its Ident number, L90 306B, whereas an Anthropology major should register for the same course under its Home number, L48 306B.

Grade Options
C=Credit (letter grade)
P=Pass/Fail
A=Audit
U=Satisfactory/Unsatisfactory
S=Special Audit
Q=ME Q (Medical School)

Please note: not all grade options assigned to a course are available to all students, based on prime school and/or division. Please contact the student support services area in your school or program with questions.


No section found for FL2024.